Six Year Anniversary of Leasing News “Archives”

April 17, 2000, the first Leasing News story is archived. This e-mail series started in 1988 to leasing industry colleagues of Kit Menkin, managing partner of American Leasing, a small lessor/broker, specializing in business in the California “Silicon Valley.” Over the years, as more joined the World Wide Web, the e-mail “report” grew from an occasional issue, to several times a month, then weekly.

When the mailing list reached over 500, it was more like an early “list serve,” including press releases and other news, almost every day in a text format. Perhaps it was close to what today is called a “blog.”

The e-mail newsletter became a website to read in html instead of text in 1999.

At the turn of the millennium, 2000, when the newsletter mailing list went over 3,000, other issues came about, such as costs and liability.

April 17, 2000, an archive of editions was put on line. Prior to this date, the “reports” were never saved, but deleted.

June 21, 2000 Leasing News was incorporated with an Advisory Board to give further direction.

Originally a California afternoon edition, it was changed to early morning (actually sent out around 2:30am, PDT.) The change in time was to serve the East Coast, plus Europe and parts of Asia during the current day.” Our Web Trend reports we have many who open the edition starting at 6:00am, EDT. Surprisingly Web Trend notes we have many West Coast readers opening the newsletter at this time, too.