Pictures from the Past
Featured on Leasing News: 1/08/2003


Pictures from the Past




Sir Sudhir Amembal



               Sudhir Amembal, author, lecturer, equipment leasing international guru.


Today the company is:


From the website:


“Sudhir P. Amembal is Chairman and CEO of Amembal & Associates, the world's foremost authority in lease education, consulting, and publications. Through April 1998, Mr. Amembal served as Chairman of Amembal, Deane & Associates (AD&A). AD&A was founded by him in 1978. For 18 years, he served as its President and CEO.


“Under Mr. Amembal's stewardship, AD&A became the world's most highly respected training and consulting firm in the field of equipment leasing. During his tenure with the firm, over 60,000 participants attended seminars conducted throughout the world.


“He has conducted technical workshops and conferences on leasing in major cities throughout the world. As a consultant to the World Bank, he has spearheaded consulting engagements for the governments of Bosnia/Herezgovina, China, Croatia, Estonia, Indonesia, Korea, Kyrgyz Republic, Latvia, Lithuania, Macedonia, Mongolia, Nicaragua, Poland, Romania, Russia, Sri Lanka, Tajikistan, Turkmenistan, Uzbekistan and Yugoslavia. These engagements required him to review the overall leasing industry in each country and devise strategic recommendations to facilitate growth of the industry.


“As a publisher and author he has published 10 and co-authored 14 books on leasing including the international bestseller, The Handbook of Equipment Leasing. He has recently co-authored and published two books Operating Leases: The Complete Guide and International Leasing: The Complete Guide.


“He has appeared as a keynote speaker at numerous domestic and international conferences. He has addressed conventions held by all four of the global regional associations - African Leasing Association, AsiaLease, Leaseurope, and Felalease. He organized and chaired each of the annual World Leasing Conventions from 1993 to 1997. He continues to chair this annual event.”


Travis Fox relates one of the best stories that sums up Sir Amembal:


“Watching all of this GE Capital activity made me think of the UAEL Fall

Conference in Tucson (three years ago, or was it four?)


“You were undoubtedly present as well at the luncheon, where Sudhir Amembal was the Keynote speaker.


“The topic was the future of the leasing industry, and among Mr. Amembal's comments were that brokers that had been in the business for some time would be selling out as an exit strategy, and there would be a conglomeration of these smaller operations. The larger entities that resulted would form alliances to get even better economies of scale, etc...


“Then, as a (half?) joke he stated ‘and they will all be bought by GE



“I clearly recall the room breaking out in a chuckle at the joke, and then stopping just as suddenly, and becoming very quiet for a moment or two, before he continued on...”



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