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The
Graying of the Leasing Industry Have
you noticed how many chronological peers you have in the leasing
industry? Want to know why? Its because the leasing industrys
population is composed mainly of baby boomers. The reason
for this is simple. There are not many leasing companies that
have been around for a generation or more, and even fewer that
have continued to grow and prosper. Take a look at the leasing
industrys history. We have participated in several population
shifts-major banks, Fortune 500 industrials, Baby Bells,
Regional Banks, etc., etc. As one segment became disillusioned
with leasing, another would take its place. Unfortunately,
this replacement did not expand the number of people
in the industry as a whole, but merely provided a new home for
those about to lose their current situation. Additionally, the new
entrants typically wanted to hire experienced veterans. This provided
an income boost because of the demand, but as one new group
replaced another, the game of personnel musical chairs left most
of the veterans employed, but provided no openings for trainees. As
I look at the industry today, I do not see this trend changing in
the near term. The reality is the number of true lessors (criteria:
deep pockets) continues to diminish. It is typically this
group that has the financial resources and the long term perspective
necessary to continually bring in new recruits. This does
not mean that the leasing industry in the US is a dying industry-it
simply is in an almost continuous no-growth mode. Can this
be changed? Highly unlikely. Ask yourself this question: Would
you recommend the leasing industry to your son/daughter as a career
choice? If the answer is yes, ask the question again. As I look
at the financial services sector in general, leasing is not a prime
choice for opportunity, when the economy rebounds. It does however
continue to provide solid jobs for those individuals already
in it, who are above average performers. But for the rest- what
happens to them when there is a cutback? What other areas are the
skills from leasing most applicable? Frankly, I dont know. But
given the knowledge one picks up in financial engineering, as well
as the communication skills, there should be logical career paths
that leasing professionals could transition into. Typically, when
there has been a major cutback in the entire industry or a specific
part of it, those who do not survive either become brokers
and/or form their own companies. The odds against this approach
are extremely high. After a while, they just seem to disappear. I
am not trying to be morose. But in conversations with a number of
you recently, this issue has been raised. Perhaps the reality is
we are or are perceived as such a specialized financial service that
the utilization of our skills outside of leasing has not been considered.
Maybe its time that some group, the Leasing Foundation
or the ELA for example considered this. Food for thought?
Stay tuned. Readers Agree on Caruso and The Graying of the Leasing Industry. The Graying of the Leasing Industry - by - Ron Caruso. Hit the nail on the head!! I could not agree more wholeheartedly with Rons analogy of the entire leasing industry. I was recently at an association meeting for the NVLA . The quarterly meeting was to elect new officers of the association the end result was some old officers were recycled to take on the same positions as they once had, their were no other candidates. I had a moment before leaving the dinner meeting when I looked around and realized I was the youngest person in the room , by a fair margin and I'm 47 years old. The same thought occurred to me that Ron mentioned in his article, where are the replacements. I left the leasing industry once before to pursue other career opportunities only to return several years ago, because I believe Leasing provides a viable alternative to traditional financing. However I have to admit I feel just as morose as Rons article points out and wondered where my future lies in the industry. The pattern Ron mentioned is exactly the pattern I have experienced and know form personal knowledge other associates in the business that have ultimately exited, as a result of minimal opportunities that allow for growth and stability. Their needs to be some serious though put to this issue to determine the future and viability of the leasing industry as a whole. Food for Thought. Ronald Debole leaseman6857@worldnet.att.net --- I have to agree with Ron's comments about other industries not appearing to believe the skills, knowledge, etc. that an experienced leasing person has much transfer value. Back in the recession days of the early 90's when my then consumer lending oriented employer got out of small ticket business equipment financing and closed down the group I had headed up or nearly five years, I sent my resume to numerous banks thinking my then 12 years of experience in credit, collections, documentation and general operations qualified me for something within the banking industry. I had even spent part of those early years with a Wells Fargo affiliate and had undergone formal Wells Fargo Bank corporate/commercial lending training. I had an interview with exactly one bank. Russell H. Wilder, CLP RWilder@ATEL.com --- I agree wholeheartedly with Ron Caruso's article about the "graying of the leasing industry". Well written, Ron! Teri Teri Gerson, President Executive Solutions for Leasing and Finance, Inc. 1141 Minisink Way Westfield, NJ 07090-3726 908.654.1550 Fax 908.654.1553 terigerson@exsolutions.com http://www.exsolutions.com --- I read with interest the comments by Ron Caruso regarding the "Graying of the Leasing Industry". I agree with him in that this industry is not, at this time, for the faint of heart. Over the past several years, however, we have had many "younger" entrants into the industry who came with "boiler room" telemarketing skills and sales methodology and techniques that were based on questionable ethics, at best. Nevertheless these types of companies flourished during the "high tide" days of the middle and late 90's. The problem with all of the young people that were hired into those companies is that they did not learn anything about the leasing business or even finance in general. They learned great telemarketing skills. This whole situation was proliferated by an industry that was obsessed with achieving technological efficiency and lowering costs to combat declining margins. Forget the people and leave it all to automation. The old "belt buckle to belt buckle" sales and service approach that made the industry was declared an invalid business model. As an industry we recruited plenty of young people but we never taught them anything because, with "application only to $250,000" programs, they didn't have to learn the skills that we baby boomers needed when we were brought into the fold 20-25 years ago. I see the industry coming full circle. I am reminded once again of the comments that were made by Ira Romoff at the UAEL/EAEL conference in Las Vegas in 1998 (I believe). He so aptly predicted that there would come a time when the wave of consolidation would come to an abrupt halt, the huge companies would "implode", and nearly everybody would have to remember how to actually originate transactions rather than grow through acquisition. It certainly appears to me that Ira had nailed it. In my opinion the current situation in the leasing business has created tremendous opportunity. There is still a lot of money to be made but it is harder. Not because the business is that different but because customers are smarter, more savvy and more suspicious of us than they used to be. They also have different options that weren't available to them before. As Mr. Caruso points out, there aren't as many deep pockets as there used to be but they'll be back. Just the other day, I read the story on the state of the Industry. We can expect 6.4% growth, overall, for the next couple of years. I suspect double digit growth will continue in some specialized segments of the industry. As far as the talent pool having "transferable" skills, why would a talented sales or credit analyst want to leave the industry? The poor execution by leasing industry management over the past five years has little to do with the continuing demand for equipment finance programs in the marketplace. While I agree that there is probably a percentage of those folks who are married to a paycheck, there is always that group with the entrepreneurial bent that realize they can still do what BigCo was paying them for and probably make more money at it as an independent. After all the consolidation of the late 80s and early 90s produced a few companies that have grown rather large and done extremely well. Tony Galobic and Great American immediately comes to my mind. Marlin would be another example. After this last round of consolidation and break-up I am coming to the conclusion that the equipment finance industry has so many constituencies, situations, equipment types and industries to serve that it works better for everyone when it's fragmented, a little less efficient but more personal. If one of my kids expressed the interest and desire to get into this business I would not discourage it. I would just make certain that they were equipped with a skill set that gave them the highest probability for success. If we had trained the young people of the past 5 years this way the talent pool wouldn't be so "Gray" at this time. Bob Rodi, CLP President LeaseNOW, Inc. drlease@leasenow.com www.leasenow.com 1-800-321-LEAS (5327)x 101 --- Ron Caruso, Greying of Leasing Industry, and advice for young financial careerists- It would definitely be a mistake to advise anyone to enter any specialty that relies on capital formation in the private sector. The worldwide trend is for government to soak up all of the available growth. We used to have a choice between a party who wanted to grow the government twice as fast as the general economy per year (Dem) or a party who would do their best to limit government growth to that of the general economy (GOP), but no more. Both are now colluding to grow "their business" at 15% per annum, and no one speaks up to complain. Remember the talk of ITC returning in the new tax laws? What happened to that? I advise young people to take necessary government jobs such as firefighter and police officer(shift work), then use their plentiful time off to start a small business. That way, their financial future will be assured with their generous public sector pension, and when they pay their 45% all-in tax rate as a small business owner, at least they will be getting some of it back directly. Dave McDonough, lease broker (954) 494- 0675 Make it Happen--- Phil Lieber Telemarketers and the reliance upon technology to "generate" customers About a year and a half ago I made a decision to grow my business instead of pull back. I felt and still do feel the industry has tremendous opportunities. I also thought that with the changes in the industry, there would be opportunities to hire some experienced sales people. I ran an add in the monitor and on-line. We received 67 resumes, many of them quite impressive. Out of 67 resumes ONLY one(1) person contacted me to QUALIFY me about the position, even though my email and telephone number was provided. As professional sales people won't you think calling and asking me some basic qualifying questions would be in order? Do you have a niche? Average ticket size? National in scope or regional? History of Company? Goals of company? Why are you growing? Expectations? etc... etc..What this told me was we have a number of people that can talk about turn around times, paying points, etc. but we are lacking in the basics of Prospecting, Qualifying, Feature Presentation, Closing, and Follow up. At the UAEL conference I made the comment of How can we add value to the customer if we don't know what the customer is looking for in a lease solution? Some of us have forgot our basic qualifying skills, and the lessors that haven't there are many opportunities. Sales skills has been a vital part of this industry's success.
I hired nobody from my bank of resumes and instead hired Young trainable people. We hired 5 people and the only one not here is the one that had experience. These sales people came to me with no vendors, no customers, and no pre conceived opinion of our industry. They didn't know they should be wondering about the future, since the opportunity for growth "isn't there" Using basic sales training they are generating the type of volume of the "old" days. Is it hard? Absolutely....... I'd like anybody to tell me prospecting is easy. One of my top reps is a 23 year old that is finding a lot of success. This is exciting seeing a young person working extremely hard and finding success. While his college friends are still looking for work he is well on his way. I can only hope that my son or daughter has the same opportunities that he has had in what ever industry they choose, but I would not discourage them at all if they showed interest in this industry. I have never known success to be easy. I agree with Bob Rodis comments on the generation of telemarketers and the reliance upon technology to "generate" customers There is plenty of opportunity in this business and to the guy "wondering about his future in this industry" stop wondering and make it happen. Phil Lieber PLieber@plcapital.com P&L Capital |
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